The World Congress 7th Annual Business of Employee Wellness
Organized By
Educational Underwriter
Wellscore Logo
Partners
Media Partner
Affiliation Partners
Health Plan Market Trends Letter
WHCC Health Innovations

Day 2
Thursday, July 26, 2012
7:30 am -
8:25 am
Networking Breakfast Roundtables in the Executive Lounge
8:30 am -
9:25 am
The Roadmap to Rewarding Outcomes: Outcomes-Driven Benefit Design and Wellness Incentives to Maximize Engagement
Rewarding specific outcomes and key health targets is an increasing trend, according to advisors and recent industry surveys. Does an “outcomes-driven” incentive fit with your culture?

This keynote provides real case studies of employers that have already implemented this type of reward. Discuss experiences, results and next steps, including how to:
  • Utilize the worksite clinic as the “center” to support employees on the path to achieving positive health goals and outcomes
  • Implement a strategy to “progress” down the path of rewarding participation or action to rewarding outcomes
  • Develop program attributes to create a culture of health and drive employees to take a starring role in their own wellness
Rose K. Gantner, EdD, NCC
Senior Director, Health Promotion
UPMC Health Plan
Carla McCormick
Director, Wellness
Printpack
 View Biography
Kim Stroud
Manager, Benefits
Manatee County Government
 View Biography
9:30 am -
10:15 am
A Forward Look at Policy Developments in Congress and CDC Aimed at Facilitating Expansion Across the Worksite Wellness Industry
  • Understand how congress and CDC are working to increase worksite wellness initiatives
  • Develop a step by step plan for health plans and employers to encourage greater action at the federal level
  • Develop likely projections for the governments role in the future planning of wellness initiatives
Paul Bonta
Associate Director Policy & Government Affairs
American College of Preventive Medicine
 View Biography
10:15 am -
11:00 am
THE LEGAL MINEFIELD: How Employers Can Be Innovative With Program Design While Being Aware of and Compliant With the Various Legal Parameters
  • Identify the various legal traps employers might find themselves in when developing certain aspects of their wellness program
  • Learn how to overcome the legal obstacles to strengthen the business case for worksite wellness initiatives
  • Help employers identify where their risk lies and how they can successfully, legally, and efficiently mitigate the risk and comply with the law
Sarah Basler Millar
Partner
Drinker Biddle & Reath LLP
11:00 am -
11:30 am
Networking Break in the Executive Networking Lounge
11:30 am -
12:30 pm
Reaching the “NOT RIGHT NOW” Individuals: The Next Generation of Behavioral Economics & Health Promotion
  • Highlight how health plans and employers are using innovative social media tools to encourage behavioral change
  • Develop techniques to engage employees in social responsibility through achieving healthy outcomes
  • Identify how behavioral economic tools can shape innovative wellness program design to truly engage employees
  • Implement clinical research and evidence based medicine to maximize healthy results and improve financial outcomes
Cathy Murphy, RN, C COHN-S OHNP
Vice President Human Resources of Operations and Wellvolution
Blue Shield of California
 View Biography
Scott Young Scott Young
Vice President, Prevention & Wellness
Blue Cross Blue Shield of Massachusetts
 View Biography
12:30 pm -
1:30 pm
Networking Luncheon in the Executive Networking Lounge
1:30 pm -
2:15 pm
Hard Data – Bottom Line Results: Leverage Data Integration to Design Meaningful Initiatives that Drive Engagement and Deliver Hard Results
  • How to implement negative incentive strategy while maintaining employee satisfaction and engagement
  • Develop a plan to reduce annual health care increases from 17% to 5% each year
  • Learn how to properly analyze company data to develop accurate goals and objectives and allocate limited financial resources properly
  • Identify how a successful wellness program can improve business operations throughout the entire company
William Lee
Senior Vice President, Wellness Program
Bank Plus
 View Biography
2:15 pm -
3:00 pm
Getting to Employee Well-Being and Accountability for Health: Strategies to Achieve Sustainable Behavior Change – Includes a Model for “Progress-Driven Incentives”
  • Understand how the method of health improvement can be applied to the work setting
  • Develop tools to transform the culture of an organization, limiting the human and financial resources needed
  • Identify the foundational elements needed for an effective program, lifestyle behavior change and successful cultural transformation
Charlie Salter
Vice President, Compensation and Benefits
ConAgra Foods Inc
 View Biography
Ginny Simms
Director, Wellness
Richard Princinsky
 View Biography
3:00 pm -
3:55 pm
ACHIEVE EMPLOYEE HEALTH ENGAGEMENT: Behavior Change and Corporate Results Through a Transformation to Culture of Employee Health, Well-Being and Engagement
  • Learn how an over 300 store grocery company was able to transform their wellness program from simple participation to true behavior change
  • Understand how to shift towards an outcome driven benefit design to encourage employees to take responsibility for their own health
  • Encourage a shift in the delivery of care from episodic treatment to preventative measures
  • Develop a robust and successful communication campaign to promote the wellness programs and educate employees
Tammie Brailsford, RN, MA
Executive Vice President and Chief Operating Officer
MemorialCare Health System
 View Biography
Kate Rogers
Vice President, Communication and Engagement
H-E-B
Charlie Salter
Vice President, Compensation and Benefits
ConAgra Foods Inc
 View Biography
4:00 pm
Closing Remarks and Congress Concludes