The World Congress 4th Annual Leadership Summit on mHealth

Day 2

Thursday, July 26, 2012
7:15 am -
8:15 am
Registration and Welcome Coffee in the Executive Networking Lounge
8:15 am -
8:30 am
CHAIRPERSONS’ WELCOME AND DAY TWO REMARKS
Pramod Gaur Pramod Gaur, PhD
Vice President TeleHealth, UnitedHealth Group;
Chair, American Telemedicine Association International SIG
Jay Srini Jay Srini, MS, MBA, FHIMSS
Chief Strategist
SCS Ventures
8:30 am -
9:30 am
ANALYSTS PERSPECTIVES PANEL DISCUSSION: Consumer Trends – What Mobile Solutions will Prevail and Why?
  • Analyze the results from consumer surveys that probe the impact of mobile on health and wellness behaviors to discover what they are actually purchasing and using to improve personal health
  • Quantify the current adoption of mobile health solutions among health care professionals and determine the impact these technologies are having in the organization
  • Gain insight into the exploding market for wearable sports and fitness activity sensors, consumer demand and how this can be leveraged in a health care setting
Moderator:
Neil Versel Neil Versel
Journalist
Mobihealthnews
Panelists:
Elizabeth Boehm
Principal Analyst,
Customer Experience for Healthcare & Life Sciences
Forrester Research
Jennifer Kent Jennifer Kent
Research Analyst
Parks Associates
Monique Levy
Vice President, Research
Manhattan Research
9:30 am -
10:15 am
KEYNOTE ADDRESS: Building a Scalable and Sustainable mHealth Behavior Change Program
  • Hear from a front-line behavior expert and leading edge thought leader on the role of new models and mobile technologies on lasting behavior change
  • Identify the opportunities and enablers for scaling programs and sustaining change
  • Lessons learned shared from successful and failed efforts
Victor J. Strecher Victor J. Strecher, PhD, MPH
Professor and Director for Innovation and Social Entrepreneurship
University of Michigan School of Public Health
10:15 am -
10:45 am
Networking and Refreshment Break in the Executive Networking Lounge
10:45 am -
11:30 am
KEYNOTE PANEL DISCUSSION: The “Joslin Everywhere” Diabetes Mobile Health Initiative
  • Address the need to improve access to care, the quality of care and reduce costs with technology
  • Outline a strategic plan to develop a virtual platform to engage patients and primary care providers online and through mobile devices
  • Discuss the development of consumer facing tools that allow remote participation in weight management programs and the ability to track glucose levels with data sent directly to care providers
Moderator:
Joseph C. Kvedar Joseph C. Kvedar, MD
Director, Center for Connected Health
Partners HealthCare
Panelists:
Martin Abrahamson Martin Abrahamson, MD, Chief Medical Officer
Joslin Diabetes Center
Catherine Carver Catherine Carver, MS ANP, CDE
Vice President for Planning & Advocacy
Joslin Diabetes Center
Paul Penta Paul Penta, MBA
Manager, Web Care
Joslin Diabetes Center
11:30 am -
12:30 pm
KEYNOTE PANEL DISCUSSION: Connected Mobile Health Apps to Sustain Consumer Engagement
  • Review multiple mobile apps that personalize the care shopping, decision making and care collaboration experience
  • Connect mobile into chronic care programs with integrated tools for self management, shared decision making and coaching support
  • Integrate mobile into wellness programs with capabilities to harness social community influence, digital coaching and incentives for motivation
Moderator:
Sherri Dorfman Sherri Dorfman, MBA
Chief Executive Officer & Consumer eHealth Engagement Specialist
Stepping Stone Partners
Panelists:
Dan Brostek Dan Brostek
Head of Member and Consumer Engagement
Aetna
Patrick Feeney Patrick Feeney
Director, Mobile and Emerging Technologies
Blue Cross Blue Shield of Illinois
Nick Martin Nick Martin
Vice President, Innovation and R&D;
UnitedHealth Group
Michael Yetter Michael Yetter
Director, eBusiness
Independence Blue Cross
12:30 pm -
2:00 pm
Networking Luncheon in the Executive Networking Lounge
mHealth solutions providers will demonstrate their emerging mHealth technologies in a Demo Pavilion. There will be an opportunity for a live Q&A; with the audience. In addition, a Poster Innovation session will allow burgeoning organizations the opportunity to display their innovation through a large display poster. Participants are also invited to bring their actual innovation for display. There are a select number of spots that will be offered a special exhibitor rate for qualifying organizations.
2:00 pm -
3:30 pm
3:30 pm -
4:00 pm
Networking and Refreshment Break in the Executive Networking Lounge
4:00 pm -
4:45 pm
Market Insights
Market Insight Pending Topics Include: The Multi-Channel User – The Impact of HIPAA on the Physician’s Use of Mobile Devices in the Hospital

Device Design and App Design – What will We See in the Next 2-3 Years?

Market Insight Pending Topics Include: An Onslaught of Devices - Planning for the Future, Data Governance and Choosing the Right Architecture

Biometric Monitoring and FDA Guidance

Physician and Clinician Perspectives on mHealth at the Point-of-Care

Market Insight Pending Topics Include: Mobile Bill Payments, eCommerce and Impact on Health Care

Developing Hybrid Apps and Deploying Across Multiple Devices and Systems
4:45 pm -
6:00 pm
CLOSING KEYNOTE PANEL: The Intersection of Social Media, Games and mHealth – Leverage Social Networks to Engage Consumers
  • Tapping into the potential of games and layering in social networking capability to play at learning
  • Assess employee-focused wellness programs that incorporate social gaming elements to encourage teamwork, friendly competition and accountability
  • What metrics can be used to measure the effectiveness of games and social networks to affect behavioral change?
Moderator:
Douglas Goldstein Douglas Goldstein
eFuturist
Panelists: Technology:
Ben Sawyer Ben Sawyer
Co-Founder
Digitalmill
Payer:
Bryce Williams Bryce Williams
Director, Wellness
Blue Shield of California
Technology:
Sonny Vu
Chief Executive Officer and Founder
Misfit Wearables
Provider:
Lisa Shieh Lisa Shieh, MD
Medical Director, Quality
Stanford University Medical Center
Farris Timimi Farris Timimi, MD
Medical Director
Mayo Clinic Center for Social Media
6:00 pm -
7:00 pm
Networking, Cocktail Reception in the Executive Networking Lounge
For information on invitational dinner opportunities please contact Dave Capobianco at 781-939-2635 or [email protected] or Peter Bowes at 781-939-2619 or [email protected].