— Featured Speakers — The Coach "Embedded" Onsite Workplace Wellness Model – Results To Date and the Story Behind its Success Hear why the Coach Embedded Model achieves high levels of employee engagement in wellness coaching and related wellness resources without any incentives. How the Coach Embedded Model provides very effective face-to-face, one-on-one wellness coaching right in the workplace. Why the Coach Embedded Model can be successfully integrated with all other workplace wellness resources provided by employers and their insurance companies. April D. Miller, SPHR Senior Vice President Human Resources Safe Auto Insurance Company   Christine Polisena Senior Consultant, Health Management Services Oswald Companies   Justin Thomas, MBA Operations Manager Wellness Coaches USA

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World Congress presents the 3rd Annual Executive Forum on Rewards and Incentives for Improved Employee Health, May 18 -19, 2010 in Philadelphia, PA. The Executive Forum will present employer and health plan best practices on how to engage your employees in incentive and wellness programs to encourage greater accountability for their personal health. The success of any healthcare program for your employees relies heavily on your ability to understand these key areas:

• Behavioral Economics
• Engagement
• Communication
• Incentives

This conference convenes employers and health plans discussing how they are developing programs that achieve sustainable behavior change in employee populations. Key issues to be addressed are:

• Health Reform and Strategic Decisions: What is the Employer's Role in a New System?
• Identifying Key Indicators that Can Predict Success and Achieve a Return on Investment
• How Incentives Drive Participation and Manage Health Care Costs: Implementing a Game Plan for Good Health
• Behavior Change through Behavioral Economics – What Are the Key Principles?
• Lifestyle Management: How to Create Successful Smoking Cessation and Obesity Management Programs
• Case Studies from Leading Employers on Developing Incentives and Rewards that Resonate with Specific Populations and Corporate Cultures
• Driving Behavior Change with Disease Management and Wellness Programs
• Employer and Health Plan's View: Focusing on Benefit Design to Drive Change to Attain Sustainable Engagement
• Using Wellness Incentives to Fund Health Reimbursement Accounts

Confirmed Speakers Include:

Jon Anderson Director Group Plan Management National Rural Electric Cooperative Association (NRECA)	Robert N. Anfield, MD, JD, FAAFP Chief Medical Officer, Disability Business CIGNA Group Insurance
David A. Asch, MD, MBA Robert D. Eilers Professor of Health Care Management and Economics University of Pennsylvania School of Medicine and the Wharton School Executive Director Leonard Davis Institute of Health Economics Director, Center for Health Equity Research and Promotion Philadelphia VA Medical Center	Katie Wreed Bell Partner, Global Well-Being Gallup
Michael Dermer President and Chief Executive Officer IncentOne	Albert P. (Rick) Finch III Director, Benefits Services Drummond Company
Murat V. Kalayoglu, MD, PhD Founder and Chief Science Officer HealthHonors – a Healthways Company	James A. Klein President American Benefits Council
Cheryl Larson Vice President Midwest Business Group on Health	Gail Levenson, RPh, CDE, CGP Director, Clinical Programs and Initiatives National Rural Electric Cooperative Association
Gigi Fioravanti Lyons, MPH Senior Program Manager, Wellness Strategy BlueCross Blue Shield of MA	April D. Miller, SPHR Senior Vice President Human Resources Safe Auto Insurance Company
Cathy Murphy, RN, C COHN-S OHNP Vice President, Human Resources Blue Shield of California	Thomas Parry, PhD President Integrated Benefits Institute
Harold A. Picken, MD, MPH Instructor, Department of Health Policy and Management, Harvard School of Public Health; Former Vice President, Health Operations, Blue Cross Blue Shield of Rhode Island (BCBSRI)	Christine Polisena Senior Consultant, Health Management Services Oswald Companies
Michael H. Samuelson Senior Vice President, Blue Cross Blue Shield of Rhode Island; President and Chief Executive Officer, The Health & Wellness Institute	Justin Thomas, MBA Operations Manager Wellness Coaches USA
Michael Vittoria Vice President, Human Resources, Sperian Protection; President, Rhode Island Business Group on Health	Paul J. Wallace, MD Medical Director, Health and Productivity Management Programs Kaiser Permanente
Dawn Weddle Wellness and Behavioral Health Manager Navistar, Inc.