The 1st Annual World Health Care Congress Latin America
Under the Support Of
Educational Underwriters
Associate Sponsor
Partners
Official Media Partner
Media Partners
Health Plan Market Trends Letter
Strategic Partner
WHCC Health Innovations
Monday, 24 October, 2011
8:15 - 8:30
Opening Remarks
Hans Dohmann Hans Dohmann, MD
Municipal Secretary for Health
Rio de Janeiro, Brazil
8:30 - 9:15
Re-Engineering the Delivery System to Reduce Disparities and Increase Access to Primary Care
  • How the Family Health Program of Rio de Janeiro reduced the number of avoidable hospitalizations for chronic disease through major expansion of primary care
  • Setting national policy for primary care with a focus on multidisciplinary Family Health Teams focused on health promotion, prevention, recovery, rehabilitation and maintaining the health of the community
Panelists
Sérgio Côrtes
State Secretary of Health
Rio de Janeiro, Brazil
Hans Dohmann Hans Dohmann, MD
Municipal Secretary for Health
Rio de Janeiro, Brazil
Moderator
Tracy Francis Tracy Francis
Principal
Health Care Group McKinsey Latin America
Session to be presented in Portuguese and English with simultaneous translations available
9:15 - 10:00
Health Systems Transformation to Reduce Costs and to Expand Access to Quality Care
  • Strategies to catalyze major reconstructions of healthcare with a focus on private sector capabilities
  • The Chilean experience to ensure access to care - Insights into the Health Guarantee System (AUGE) and the four variables that guarantee accessibility, opportunity for delivery, quality and financial protection
Dr Pedro Garcia Aspillaga
Former Minister of Health
Ministry of Health of Chile
Moderator
Richard Bartlett
Associate Director
International Partnership for Innovative Healthcare Delivery (IPIHD)
Session to be presented in Spanish and English with simultaneous translations available
10:00 - 10:45
Refreshment Break in the Executive Networking Lounge
10:45 - 11:30
Prevention and Population Health—Attacking the Health and Economic Burden of Chronic Disease
  • Detailing cost-effective preventive strategies that can be adapted and adopted to improve chronic disease outcomes in Latin America
  • Medtronic's commitment to tackle non-communicable diseases and how its size and scalability can help create sustainable change in the health outcomes of the world’s lowest-income populations
  • Intermedica’s preventive health program and how the organization was able to reduce health costs by promoting preventive health care
Dr Paulo Barbanti
President
Intermedica
James Hogan
President
Medtronic Latin America
Moderator:
Luiz Augusto Ferreira Carneiro
Superintendente Executivo
Instituto de Estudos de Saúde Suplementar
General Manager
Institute for Health Insurance (IESS)
Session to be presented in Portuguese and English with simultaneous translations available
11:30 - 12:15
Innovations in Private Insurance—New Financing Models for Improved Access and Sustainable Care
  • A forward look at the elderly population as the new insurance consumer
  • New products and financing models to adapt to the changing consumer demographics including new plans that combine medical and retirement plans
  • The evolving role of disease management and prevention to allow for healthy ageing and lower health care costs
Marcio Serôa de Araujo Coriolano Marcio Serôa de Araujo Coriolano
President, Bradesco Saúde S/A;
President, FENASAUDE
Leandro Reis Leandro Reis
Director Deputy Chairman
Agência Nacional de Saúde Suplementar (ANS) National Health Agency (ANS)
Moderator:
Luiz Augusto Ferreira Carneiro
Superintendente Executivo
Instituto de Estudos de Saúde Suplementar
General Manager
Institute for Health Insurance (IESS)
Session to be presented in Portuguese and English with simultaneous translations available
12:15 - 13:45
Luncheon in the Executive Networking Lounge
Sponsored by:
13:45 - 14:30
Harnessing the Power of Health IT and Data Analytics to Transform the Delivery of Care
  • Leveraging HIT platforms to innovate new care coordination models
  • How greater utilization of information and communications technology (ICT), through eHealth and mHealth initiatives can expand access to quality care, reduce inefficiencies and cut costs
  • Going digital for better health and better data – Leveraging the EHR to enable better decisions and care coordination for rising complex chronic conditions
Louise Batchelder
Director of the Healthcare & Life Sciences Group
British Chamber of Commerce in Mexico
José Alarcón Irigoyen
Partner
PwC Mexico
Moderator:
Cláudio Giulliano Alves da Costa
Presidente
Sociedade Brasileira de Informática em Saúde (SBIS)
President
Brazilian Society for Health Information (SBIS)
14:30 - 15:15
Establishing Integrated Care Delivery Models to Improve Hospital Efficiency and to Drive High-Quality Care
  • Leveraging innovative technologies as it aims to achieve continuous improvement in its processes and service delivery
  • How Albert Einstein Hospital is shifting it’s business structure and reimbursement model to focus on high-performance care and payment for outcomes
  • How information integration leads to better delivery integrated and coordinated care
Claudio Luiz Lottenberg Claudio Luiz Lottenberg
President,
Albert Einstein Jewish Hospital
Dr. Peter Ziese
Business Manager Patient Care and Clinical Informatics Europe
PHILIPS Healthcare
Moderator:
Cláudio Giulliano Alves da Costa
Presidente
Sociedade Brasileira de Informática em Saúde (SBIS)
President
Brazilian Society for Health Information (SBIS)
Session to be presented in English with simultaneous translations available
15:15 - 16:00
Networking Break in the Executive Networking Lounge
16:00 - 16:45
New Investments in Latin American Health Care
  • A foreword Look at the key attributes of Latin American health care business models that are attracting venture capitalist and private equity funding
  • How Latin America's emerging market is stimulating investment opportunities across Brazil, Mexico, Colombia, Chile, Peru as well as emerging markets that are trending profitability
Mariano García-Valiño
Corporate Vice President and President
Bausch + Lomb, Latin America
Cecilia Gonzalo
Managing Director, Healthcare
Warburg Pincus, USA
Juan Pablo Zucchini
Managing Director, São Paulo/Buenos Aires
Advent International
Session to be presented in English with simultaneous translations available
16:45 - 17:30
Innovations for a Health Care Revolution
  • Reverse Innovations in health care - GE Healthcare’s commitment to innovate and develop low cost, high quality products specifically for emerging markets
  • The three pillars of the healthymagination strategy – Addressing solutions for improved access, quality and cost and how GE Healthcare is addressing these needs specific to the Latin America market
Rogerio Patrus
President & CEO
GE Healthcare Latin America
Moderator:
Richard Bartlett
Associate Director
International Partnership for Innovative Healthcare Delivery (IPIHD)
Session to be presented in English with simultaneous translations available
17:30 - 18:30
Welcoming Reception
Tuesday, 25 October, 2011
8:00 - 8:45
Global Innovations in Health Care Delivery and New Partnership Models to Expand Access and Sustainable Care
  • Insights into the International Partnership for Innovative Healthcare Delivery and research on global innovations and partnerships that deliver high-quality care at a lower cost
  • Identifying and sharing emerging health care delivery models in technology, financing, services, and workforce innovation
  • Creating shareholder value and fostering innovation through expanded access -- Commercially viable programs that dramatically improve health care access in the developing world and global health status
  • Strategy, evolution and highlights of global, multi-stakeholder initiatives to improve access in emerging markets through innovative private/public partnerships
Richard Bartlett
Associate Director
International Partnership for Innovative Healthcare Delivery (IPIHD)
Hans Dohmann Hans Dohmann, MD
Municipal Secretary for Health
Rio de Janeiro, Brazil
James Hogan
President
Medtronic Latin America
Moderator
Krishna Udayakumar Krishna Udayakumar, MD, MBA
Director
Duke Medicine Global
Strategy, Business Development, and Special Projects,
Duke Translational Medicine Institute
Assistant Professor of Global Health and Medicine, Duke University
Session to be presented in English with simultaneous translations available
8:45 - 9:30
Multi-Disciplinary Approaches to Improve the Quality of Chronic Disease Care
  • Strategies for workplace wellness, and how employee wellness is an important part of corporate strategy and to reduce health care costs and absenteeism
  • Insight into Dow Chemical's global health and wellness program and results from tracking employee health status on global basis
  • How greater utilization of information and communications technology (ICT), through eHealth and mHealth initiatives can expand access to quality care, reduce inefficiencies and cut costs
  • The power of SMS messaging, social networks and new information and communication technologies to provide and monitor health
  • The business case of protecting and promoting the employees' health
Michel Daud Filho, MD
Director of Health and Quality of Life
Vivo S.A.
Sergio Salomon
Director, EH&S; Sustainability
Dow Chemical Latin America
Moderator
Brian S. Heap
Senior Consultant
Gallup Healthcare Group Brazil
Session to be presented in Portuguese and English with simultaneous translations available
9:30 - 10:15
Success with Simple mHealth and Telehealth Technologies—Transforming the Delivery of Care
  • Realizing the potential of technology-based network to revolutionize the delivery of health care
  • Carlos Slim Health Institute’s commitment to fight the chronic disease epidemic that exist in Mexico and other countries in the Latin America region
  • How the Carlos Slim Health Institute is reinvigorating primary care to improve service effectiveness and the delivery of care for chronic disease
  • Innovative approaches for health service delivery include the use of mobile and tele-health technologies to empower patient wellness and disease management
Héctor Gallardo-Rincón
General Director
Carlos Slim Health Institute, Mexico City, Mexico
Moderator
Krishna Udayakumar Krishna Udayakumar, MD, MBA
Director
Duke Medicine Global
Strategy, Business Development, and Special Projects,
Duke Translational Medicine Institute
Assistant Professor of Global Health and Medicine, Duke University
Session to be presented in English with simultaneous translations available
10:15 - 10:45
Executive Networking Break—A Focus on Entrepreneurs
10:45 - 11:30
Innovative Public Private Partnerships Models
  • How Private-Public Partnerships in Sao Paulo have transformed the delivery of care
  • Private hospitals and different models of outsourcing public health services
  • Determining appropriate operational and financial management structures in Private-Public Partnerships – Lessons from São and Belo Horizonte
Paulo DalFabbro
Leader of Private-Public Partnership Practice
PwC Brazil
Januário Montone Januário Montone
Municipal Health Secretary
Sao Paulo, Brazil
Moderator:
Carlos Suslik, MD
Advisory Healthcare Director
PwC Brazil
Session to be presented in Portuguese with simultaneous translations available
11:30 - 12:15
Private Sector Innovations that Drive Access to Prescribed Medicines
  • The rise of the Pharmacy Benefit Management Industry in Brazil and Latin America in managing prescriptions and providing drug access - The Brazilian model of drug payers.
  • Insights into the ePharma business model and its exclusive drivers that allowed significant changes in the prescription drug benefit in Brazil
  • The Pharmaceutical industry’s strategic approach to corporate social responsibility globally and how AstraZeneca is approaching opportunities in emerging markets with a focus on access to medicine, treatments, therapies, etc.
  • The need to provide more than just pharmaceuticals - How to become a trusted partner with the consumer and provide transparency and education that help consumers make more informed decisions.
Luiz Carlos S. Monteiro
President
ePharma
Rubens Pedrosa
President
AstraZeneca Brazil
Moderator
Brian S. Heap
Senior Consultant
Gallup Healthcare Group Brazil
Session to be presented in Portuguese and English with simultaneous translations available
12:15 - 13:45
Luncheon in the Executive Networking Lounge
Sponsored by:
13:45 - 14:30
New Business Models in Healthcare—Creating Long Term Solutions for Global Health Care Provisions
  • Preparing for the rising tide – the challenges of emerging markets and how to address these
  • Keeping pace with the innovation developments: different models and different risk sharing between hospital and equipment providers
  • Changing trends towards new partnership models and insights in best practices of long term partnerships in emerging markets
Speaker Photo Unavailable João Gregório Penido Filho
Diretor
Hospital Maternidade Christóvão da Gama
Anouk Vermeer
General Manager of Philips Healthcare Solutions
Philips Healthcare
Session to be presented in English with simultaneous translations available
Speakers TBA!
14:30 - 15:15
Innovative, Collaborative Models for Health Services Through Telehealth Solutions
  • Projeto Cies - How the largest mobile medical Center in the world takes specialized, humanized and high-technology preventive medical care to communities in need
  • Insights into the self-sustaining management model of integrating health that utilizes advanced technology through its mobile health centre to offer services in 10 medical specialties
  • Breaking out of the traditional medical and health services and the shift to the concept of shared management among public authorities, private initiatives, civil society and communities
  • Insights into innovative funding and care delivery model that brings sustainable care to the most underserved populations in Brazil
  • Scale national centers of clinical excellence for greatest impact and sustainability
  • Promote and embed widespread adoption of best-practice models
  • Unleash clinical expertise and new clinical practices through professional collaboration
  • Deliver timely access to specialists and multi-disciplinary care
  • Empower patients through customized multi-disciplinary support
Robert Kikawa
Founder, Projeto Cies;
World Economic Forum's Social Entrepreneur of the Year (2011)
Gustavo Menéndez-Bernales
Managing Director
Internet Business Solutions Group
Cisco Systems Inc.
Moderator
Flávio Alcoforado
Undersecretary of Management
Municipal Health and Consumer Protection
Rio de Janeiro
Session to be presented in Portuguese with simultaneous translations available
15:15 - 16:00
Refreshment Break in the Executive Networking Lounge
16:45 - 17:30
Economic Sustainability of Health in Brazil
  • Updates on Brazil’s only public listed collective health service provider and experience with economic growth and prosperity
  • Investor’s perspective on the demand for new equity in Brazil and experience with IPO pricing in Brazil
  • Strategies for business model diversification, innovative product development strategies, services and solutions designed for lower income populations and made possible by private sector investment
  • How Brazil’s stability, growth and credibility in the global economy make it a particularly attractive place for health investment
Moderator
Tracy Francis Tracy Francis
Principal
Health Care Group McKinsey Latin America
Panelists
Speaker Photo Unavailable Fernando Pinto
Principal
The Carlyle Group
Jose Seripieri Jose Seripieri
Chairman
Qualicorp
17:30
Conference Adjourns