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Tuesday, January 26, 2010
7:15 am -
8:15 am
Networking, Coffee and Registration in the Executive Networking Lounge
8:15 am -
8:30 am
Chairperson's Welcome and Opening Remarks
8:30 am -
9:30 am
OPENING KEYNOTE ADDRESS AND PANEL DISCUSSION: From Politics to Implementation – Exploring the Next Steps in the Comparative Effectiveness Debate
  • Explore the advantages and limitations of comparative effectiveness research as it relates to the future of health care
  • Determine the structural implications for obtaining full value from comparative effectiveness
  • Evaluate initiatives underway to address gaps in evidence and how the elimination of these gaps will improve overall quality of data
Anne Haddix
Chief Policy Officer, Office of Strategy and Innovation
Centers for Disease Control and Prevention (CDC)

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Peggy Naas, MD, MBA
Vice President, Physician Strategies
VHA

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Gail Wilensky
Senior Fellow
Project HOPE

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9:30 am -
10:30 am
ROUNDTABLE DISCUSSION – State Initiatives in Comparative Effectiveness Research and Implementation
  • Hear how states are already using comparative and cost-effective research to make policy decisions
  • Learn about the powerful collaboration among state Medicaid programs for the purpose of making high quality evidence available to states to support benefit design and coverage decision
  • How to utilize web-based information clearing house tools to communicate policy information, new research, evidence reports and engage in online discussions
Mark Gibson - Speaker Photo Mark Gibson
Director, Center for Evidence Based Policy
Oregon Health and Science University

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Judy Zerzan, MD, MPH
Colorado Medicaid Medical Director
Colorado Department of Health Care Policy and Financing

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10:30 am -
11:00 am
Networking and Refreshment Break in the Executive Networking Lounge
11:00 am -
11:45 am
Changes in the Health Care Industry Caused by Molecular Medicine – How CEOs Need to Respond
  • Hear how molecular medicine is causing disruptive market changes and the opportunities and threats to incumbents
  • Examine which organizations will lose and gain market share as new entrants threaten complacent organizations
  • Determine how changes to today’s health care system will cause staff, organizations and lines of business to become obsolete
Keith F. Batchelder, MD
Chief Executive Officer and Founder
Genomic Healthcare Strategies

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Peter S. Miller
Chief Operating Officer
Genomic Healthcare Strategies

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11:45 am -
12:30 pm
Challenges in the Implementation of Appropriate Business Models for Personalized Medicine
  • What will this new integrated model for pharmacogenetics and drug discovery look like?
  • What Rx/Dx partnership incentives can we employ to achieve financial and equivalent goal congruence?
  • What is the value of a biomarker that enables a therapy to an equivalent or higher ROI than OSFA?
  • What pricing and outcomes models could be utilized to optimize the clinical benefit of targeted therapy and minimize the lag of diagnostic test adoption?
Mollie Roth, Esq.
Corporate Counsel; Vice President, Business Development
Diaceutics

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Mara G. Aspinall - Speaker Photo Mara G. Aspinall, MBA
Chief Executive Officer
On-Q-ity

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Andrea Lauber
Head, Technology Transactions for Clinical Biomarkers and Pharmacodiagnostics, Strategic Transactions Group
Bristol-Myers Squibb

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Noel Doheny
Principal, Noel Doheny, LLC;
Former Chief Executive Officer, OpGen

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12:30 pm -
1:55 pm
LUNCHEON KEYNOTE ADDRESS: Bridging the Gap to Personalized Medicine: An FDA-Reform Look at Regulations and Implications
  • Understanding the definition of personalized medicine , the role of accurate diagnosis and how it will evolve in the future
  • Recognize the challenges of the consumer market: IP, regulation and acceptance by the research and medical fields
  • Defining scientific imperatives associated with personalized medicine and how policy decisions can affect them
Kalah Auchincloss
Attorney
Foley Hoag LLP

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Elizabeth Mansfield, PhD
Director, Personalized Medicine, Office of In Vitro Diagnostics, Center for Devices and Radiological Health
FDA

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John Norris, JD, MBA
Former Chief Operating Officer, FDA;
Chairman and Chief Executive Officer, Norris Capital, Inc.

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2:00 pm -
3:00 pm
PANEL DISCUSSION: Utilizing Payment and Reimbursement Models to Increase Adoption of Personalized Medicine
  • Could payments based on value stimulate the adoption of personalized medicine?
  • How does reimbursement look today?
  • Development of metrics of payment models to incentivize adoption
Moderator:
Edward Abrahams - Speaker Photo Edward Abrahams, PhD
Executive Director
Personalized Medicine Coalition

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Panelists:
Mara G. Aspinall - Speaker Photo Mara G. Aspinall, MBA
Chief Executive Officer
On-Q-ity

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David Lester, PhD
Vice President, Human Health Solutions
Theranos

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Les D. Paul, MD, MS
Vice President, Clinical and Scientific Affairs
National Pharmaceutical Council

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3:00 pm -
3:15 pm
Networking and Refreshment Break in the Executive Networking Lounge
3:15 pm -
4:00 pm
Legal and Ethical Concerns in Personalized Medicine
  • Do family members have access to results of a person's genetic testing?
  • Is it possible to use a person's "risk profile," as shown by genetic testing, against a person?
  • What does the Genetic Information Nondiscrimination Act (GINA) cover and leave out?
David Szabo
Partner
Edwards Angell Palmer and Dodge

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4:00 pm -
4:45 pm
Using Innovation to Drive Adoption of Personalized Medicine
  • Defining scientific imperatives associated with personalized medicine through a case study review: how policy decisions and evolving partnerships can affect them, both positively and negatively
Stephen Barnhill, MD
Chairman and Chief Executive Officer
Health Discovery Corporation

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4:45 pm
Chairperson's Closing Remarks; Summit Adjourns
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