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The Health & Human Capital Management Series, a division of World Congress, is proud to present the 5th Annual Executive Forum on Pharmacy/Rx Benefit Management Strategies to Maximize Value & Control Costs taking place July 12-13, 2010 in Philadelphia, PA. The Forum annually highlights employer and payer responses to the rising costs of pharmaceuticals with creative new strategies to improve patient outcomes.

The Forum also identifies pertinent issues facing employers and plans that include developing MTM programs, addressing ways to overcome barriers to diverse population drug challenges, Medicare Part D, adapting to market shifts with consumer-directed initiatives and measuring the impact and effectiveness of existing pharmacy management programs.

The 4th Annual Executive Forum on Pharmacy/Rx Benefit Management Strategies to Maximize Value & Control Costs will help senior executives from employers, health plans, pharmaceutical companies, PBMs and government to:

• Explore the latest value-based benefit design models and the value of implementing these programs
• Improve generic use and automate Rx refills through the adoption of innovative ePrescribing programs
• Advance pharmacy interoperability for accurate data exchange and reduction in prescription error
• Address the continuous challenges of Medicare Part D coverage
• Successfully implement Medication Therapy Management Services (MTMS)
• Strategically manage the costs and adherence of specialty medications
• Hear the pros and cons of developing an in-house/onsite pharmacy program versus outsourcing the benefit
• Establish appropriate utilization rates and accurately forecast pharmacy spend
• Create a robust incentives and rewards program for better patient adherence and compliance

Laurie Amirpoor, Pharm.D. Staff Vice President, Clinical Program Policy Wellpoint	Christina Barrington Vice President, Pharmacy Health Alliance Medical Plan
Jan Berger, MD, MJ President and CEO Health Intelligence Partners	Linda Cahn, Esq. President Pharmacy Benefit Consultants
Rick Finch Director, Benefits Services Drummond Company	Peter Hayes Director, Associate Health and Wellness Hannaford Bros.
Michael S. Jacobs, RPh National Clinical Practice Leader Buck Consultants	Frank A. Johnson Executive Director, Office of Employee Health & Benefits State of Maine
Murat V. Kalayoglu, MD, PhD Founder HealthHonors	Jeff Kluever Risk Manager Journal Communications, Inc.
Robert K. Kritzler, MD Deputy Chief Medical Officer, Care Management, Johns Hopkins Healthcare LLC; Assistant Professor, Johns Hopkins University	Cheryl Larson Vice President Midwest Business Group on Health
Jack Mahoney, MD Chief Medical Officer, Center for Health Value Innovation; Former Corporate Medical Director, Pitney Bowes Inc.	Clare I. Miller Director Partnership for Workplace Mental Health, American Psychiatric Association
Sandra G. Morris, RN, MSN, CM Senior Manager, Healthcare Benefits Design The Procter & Gamble Company	Cyndy Nayer President and Executive Director Center for Health Value Innovation
Cynthia J. Pigg Executive Director Foundation for Managed Care Pharmacy	SuAnn Stone, RPh Pharmacy Services Regence BlueShield
Brian Sweet, RPh, MBA Vice President, Clinical Services WellPoint, Inc.