3rd Annual Global Pharmaceutical and Medical Meetings Summit ™

It is not only about where your congress takes place, but the geographical scope your attendees come from. Global, regional and national codes as well as other regulatory bodies will influence the scope and remit of activities and the interaction with your HCPs.

• Gain insight on what impact certain national codes have on international activities
• Learn what the implications of cross border are in EU and for EU based companies and affiliates
• Learn where to find relevant information

Focusing on your mission-critical issues and concerns, learn how some of the most recognized international business leaders define a successful meeting. Understand how executive-level approaches from top organizations can help you understand strategic meeting management on a deeper level and overcome the obstacles you see in providing strategic alignment for your organization. Discover best practices around these obstacles with case study examples of how other organizations have dealt with the same issues and remedied them. This workshop is a confluence of strategy and tactics. There will be broad open discussion around the issues facing us today, but more importantly ways you can attack them to drive business results, while continuing to elevate the importance and integrity of your function. Learn how to develop transferable strategy that sponsors and executives will embrace and that provides a road map for high-level dialogue and execution.

• Learn how to get the proverbial “seat at the table” with operational partners and other functional counterparts.
• Learn how to develop a strategic plan to foster common vision and attainable outcomes.
• Find out how to align yourself as a true value-added business partner, as opposed to a “necessary evil” or “must have” function.

While the stated goal of medical meetings is often rooted in the intended audience learning about a new product, new test, or new research finding; medical meetings are rarely designed to support real learning. As a result countless hours and resources are spent planning and implementing meetings the impact of which often fails to meet these stated goals. This session will explore three key educational concepts that drive learning and enhance impact. Following this session attendees should be prepared to:

• Plan meetings with the understanding of the challenges of cognitive load
• Introduce elements into meetings that support the natural learning action of adult learners
• Develop an expectation and framework that supports agile education design

• Discuss global challenges in reporting Transfer of Value in OUS Countries
• Review EFPIA requirements
• Understand Chinese transparency initiatives
• Learn about the timeline for transfer of value as it moves across the globe in other countries
• Hear about challenges in data transparency for emerging markets (China, India, Russia, Brazil, etc)
• Receive best practices for aligning reporting requirements globally

• Corporate planners — How are you training your outsourced teams?
• Meeting management companies — How are you training your internal teams?
• Identify internal contacts and resources for compliance training
• Where does the line of responsibility fall and what are current expectations?
• What compliance should be included during the RFP process to protect all parties?

• Background on open payments
• Open payment requirements for medical meetings
• The impact on participation to medical meetings
• Review of the state and federal data — What does this mean
• Strategies for best practices on compliance with open payments
• The future of open payments

64% of companies are planning to enter new global markets within the next 24 months. Global expansion is highly complex and requires intense planning, preparation, relationship building, and judicious use of outsourcing. During this session, walk away with key lessons learned from companies that have expanded globally.

• Learn how to find the right local suppliers
• Understand and comply with a continually changing regulatory landscape that includes complex local rules, regulations and processes
• Discuss and understand regional and cultural differences
• Increase your success and become more globally sensitive to work better with your counterpart

Strong supplier relationships are a key component of the Strategic Meetings Management program. In this session, examine tools and techniques used to ensure that these relationships stay on track, such as Service Level Agreements (SLAs) Key Performance Indicators (KPIs) and Quarterly Business Reviews (QBRs). Strategies on these topics will be discussed from both the supplier and planner perspective. This interactive session will consist of lecture, group discussion, and table activities.

• Understand how you can maximize the inter-relationships between suppliers and buyers in the meeting and event category
• Identification of key components of Service Level Agreements (SLAs) and Key Performance Indicators (KPIs)
• Development of the components of Quarterly Business Reviews (QBRs)

Pharmaceutical Global Summit Association Discussion Forum is an opportunity to join your industry peers and share best practices, make new industry connections and learn about the latest issues affecting healthcare conventions and meetings. This in-depth discussion will be moderated by Jacqueline Beaulieu, HMCC, Executive Director, Healthcare Education & Events, BlueHive Strategic Environments and Colleen Whelan, Director, CME Program Development, Cardiovascular Research Foundation. As an attendee, you determine the agenda. The topics will be determined at the start of the session and prioritized based on feedback from the attendees. Interactive and relevant because YOU determine the topics discussed.

Potential topics for discussion include:

• Legal and regulatory concerns including the Open Payments Program (Sunshine Act)
• Traffic building strategies for the exhibit hall and meetings
• Budgets and how save on those expensive line items
• Creative sponsorships
• Share one new idea implemented at your last meeting