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Tuesday, February 10, 2015
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1:45 pm - 1:50 pm
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1:50 pm - 2:00 pm
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Summit Chairpersons’ Welcome |
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Agnès Canonica, CMP, CMM
General Manager – Americas
MD Events
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Adam Gordon, Corporate Meetings and Events Professional
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Carol Krugman, MEd, CMP, CMM
Chair, Department of Hospitality, Tourism & Events; Assistant Professor, Meeting & Business Event Management, Metropolitan State University of Denver
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2:00 pm - 3:00 pm
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Know More! Relationships — Know More Than You Ever Thought You Could (or Should) about Your Prospects, Clients, and Competition |
Business and sales is all about personal relationships. When you know more about your prospects and clients, you’re better able to relate on
a personal level, build more meaningful connections, identify triggering events, tailor offerings, and ensure relevancy. Most important, studies
show that when you practice Sales Intelligence, you’ll win two times more business! In this dynamic presentation, you will discover:
- Web search secrets that you never thought possible for finding qualified leads, creating lists, uncovering opportunities, and understanding decision makers
- Tips and tricks for using social networks and “hidden” websites as sales and competitive “intelligence agents” —
Learn what is important to your prospects and clients on a personal level to help you close MORE business MORE quickly
- How to use information to make a big-time impression with any prospect, build deeper relationships with any client, and completely
differentiate from your competition
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Sam Richter
Internationally Recognized Expert on Sales Intelligence and Online Reputation Management
SBR Worldwide
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| Introduction and Welcoming Remarks: |
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Taya Paige
Vice President of Sales – Orange County
ACCESS Destination Services
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| Educational Underwriter: |
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3:00 pm - 3:40 pm
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3:40 pm - 4:45 pm
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The Real Life Impact of the Open Payments Act |
It’s been over a year since the Open Payments act has been implemented and many people are still living through the pains of uncertainty while trying to understand what these changes mean for them and their business plans. Join this interactive discussion that will led by a Cvent Director with experience on this topic. We will discuss the challenges and perceived consequences associated with the uncertainty around the reporting requirements and perspectives on potential short term remedies and longer term solutions.
- Understand the nature of some of the data “gotcha’s” related to the Open Payments Act
- Consider resources, systems and tools necessary to meet this new reporting challenge
- Forecast possible outcomes and next steps after the first reporting is made public
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Jeannie Griffin
Director Product Management
Cvent
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Erica Wilson
Meeting Specialist
Biomet Orthopedics
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4:45 pm - 5:45 pm
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Cross-Industry Collaboration Discussion: Opportunities for Innovation Across the Entire Value Chain |
During this keynote panel discussion, thought leaders discuss the current state of the medical, pharmaceutical and healthcare meetings industry
and share their experiences with evolving trends and meeting strategies. The panelists share stories about their current work in the industry,
providing insights into the obstacles they have overcome and offering advice for the future.
- Ethics and compliance — Discuss the challenges for global companies face with regards to business practice, culture and perception in the
different corners of the world
- Changing Dynamics of Internal Departments — Better understand compliance departments and their growing influence and collaboration
with procurement departments
- Meeting technology — What, when and how
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Scott Graf
Global President
BCD M&I;
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Hara C. Hawthorne
Manager, Meeting Planning, Commercial Operations
Eisai Inc.
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Rebekah Hennessey, CMP
Travel Services Consultant
Anthem, Inc.
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Jennifer Kamins, CMP
Global Meeting Manager
Takeda Pharmaceuticals
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Vera T. Schuster
Director, Global Travel and Meeting Services, Global Business Solutions
Eli Lilly and Company, Inc.
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Jennifer Wester
Director, Global Sales, Americas
Hyatt
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5:45 pm - 7:00 pm
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