DESIGN FOR IMPACT
More than ever before, pharmaceutical companies and health systems alike have greater access to data, technology and insights to truly transform the patient experience. The industry is quickly catching on to the empathetic process of design thinking as a method to transform patient products and services, behavior change interventions and digital solutions for patient centric initiatives. As design is no longer just for artists, graphic designers or architects, how can pharma and key stakeholders leverage a human-centered design approach to transform the patient experience and gain a competitive advantage?
The World Congress’ Design Thinking and Patient Experience Summit is designed to bring multiple stakeholders together in life sciences and healthcare to examine how to leverage design thinking principles to improve product and services, foster technological innovation, create engaging patient support programs, and drive patient centricity. Attendees will walk away with key strategies to ensure an effective road map for improving the patient experience and health outcomes.
- Co-create patient focused solutions with patients, payers and HCPs to improve the patient experience and enhance access in order to win in today’s ultra-competitive environment
- Explore case examples by on how to leverage design thinking to develop innovative patient services
- Leverage behavior change design to improve adherence efforts and maximize health outcomes
- Understand the patient journey to strengthen your patient engagement strategy and cultivate an organization rooted with a patient-first culture
The PDF brochure for the Design Thinking and Patient Experience Summit is now available. Download it now
NEW FOR 2018
Site Tour
Join industry experts on a site tour of a design thinking firm to dive into a crash course on the design thinking mindset to bring design thinking principles to your organization and drive scalable solutions.
Design Thinking Innovation Lab
Design thinking Innovation Lab with case examples from organizations who have applied design thinking to improve patient experience solutions.
Workshop
Hands-on, pre-summit workshop with a deep-dive into Storytelling and the latest in design thinking and enhancing the patient experience.
Are you a Patient and Interested in attending?
As part of the Digital Disruption Congress
ATTENDEES
SPEAKERS
SESSIONS
HOURS
Don't just take our word for it!
Outstanding and highly relevant content with excellent speakers
–-- Patient Experience Lead, UCB, Inc. Attending Companies
The evolving healthcare system requires everyone to break down silos and build more integrated solutions. World Congress’ Integrate meetings bring together crucial yet complementary functions: specialty network design, supply chain strategy, patient services and hubs, and compliance. It’s a wonderful opportunity for the industry to reflect on how we can all serve patients more effectively and efficiently. I expect this multi-faceted event to trigger many new crossfunctional conversations and collaborations.
–-- Adam J. Fein, Ph.D., President, Pembroke Consulting, Inc.; Author, Drug Channels
Very interactive, high-level discussions and relevant agenda topics made this Congress valuable time spent
–-- Director, Advocacy and Alliance Development, GSK