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The 2nd Annual Hospital Marketing Innovation Summit

The 2nd Annual Hospital Marketing Innovation Summit

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Hospital Marketing Innovation Summit

In response to the numerous changes in health care, consumers are becoming increasingly involved in choices about their care and changing the way they access health information. Consequently, hospitals and health systems are seeing a greater push for marketing efforts to reach and connect with these evolving consumers. The Hospital Marketing Innovation Summit convenes thought leaders in hospital marketing to discuss innovative strategies to reach consumers where they are accessing health information and advance marketing efforts within the ever-changing health care system.

Top Reasons to Attend

  • Discover ways to advance the organization’s marketing strategy to keep up with the evolving consumer
  • Determine the return on investment of traditional and digital marketing efforts
  • Explore strategies for creating innovative, engaging, and shareable content for social media platforms
  • Uncover opportunities for collaborating with health plans and creating co-branded messages to generate new patient volume
  • Shift marketing messages to promote a culture of health and wellness
  • Network with thought leaders and experts in hospital marketing and bring back

Testimonials

 “The quality of speakers at the Hospital Marketing Innovation Summit was stunning! The best of the best, 100% focused on using the latest in consumer marketing to reach the new healthcare consumer!”
Stephen Zubrod, VP of Marketing, Chief Marketing Officer, Methodist Health System

 “The Hospital Marketing Summit is a great opportunity to hear best practices from the hospital systems in the country leading the transformation of hospital and health care marketing. The meeting is small enough to make meaningful connections with colleagues, but large enough to draw some of the top thought leaders in the industry. Whether your system is just getting started in its efforts or you’re looking to refine your strategy, the summit has something for you.”
Christopher Nelson, Assistant Vice President for Public Affairs, University of Utah Health Care

Via Twitter:
 “Great Conference in Boston for Hospital Innovation Marketing Summit #hospitalmarketing - all the speakers were quality and knowledgeable”
Amanda L. Bury @ciaogalchicago

Call for Papers: Submit Abstract for Presentations

The World Congress Hospital Marketing Innovation Summit is now accepting abstract submissions for 2015! Deadline is May 8th. Click here for details.



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