Silverlink Communications, Inc. is pleased to support a cutting-edge event coming up this fall. The World Health Care Congress Leadership Summit on Marketing Analytics for Health Plans is scheduled for November 4-5, 2009 in Boston, MA. The premier Summit provides executives with the tools to utilize data analytics and segmentation strategies to increase customer intelligence and capitalize on new market opportunities.
The current market is shifting towards consumer choice. Customers now have the opportunity to influence their own health and wellness more than ever before. How do you drive customer decisions to improve health and decrease costs? Implement a data-driven communication strategy that is proven to directly impact your bottom-line TODAY!
World Congress and Silverlink Communications, Inc. are pleased to present you with survival strategies you cannot afford to miss:
Fred Karutz, General Manager, Health Plan Solutions, Silverlink Communications, Inc. brings over 20 years of experience and a deep expertise in the managed care, provider and supplier segments of health care to a break-out session to Prepare you for the Pre-Reform Land Grab. Market reform will accelerate the need to establish and build relationships with health care consumers throughout the entire member lifecycle. Unleash the Power of the Consumer and learn to understand specific purchase barriers and how to capture the anonymous shopper.
Jack Newsom, ScD, Senior Director, Marketing Analytics, Silverlink Communications, Inc. ensures that you are keeping up with the latest trends through his in-depth presentation. Leveraging on his 15 years of industry experience, Dr. Newsom provides you with the tools to Formulate A Data-Driven Communications Strategy to Drive Behavior Change. Explore how analytics can be applied to motivate consumers to make better health decisions and what leading health plans are achieving through the use of analytics.
These industry experts are joined by fellow executive thought leaders at this interactive forum, designed to answer YOUR pressing questions and provide you with actionable and proven solutions for improving communication with your current customers and attracting new members. |
