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Day 1 Day 2 Day 3  
Monday April 21, 2008
1:20 pm -
2:20 pm
An Update from Critical Path Institute: Establishing Standards to Match Cancer Patients with Targeted Therapies
  • New end-to-end clinical trial strategies: Integrating the planning process for a number of trials and creating modular, reusable tools
  • C-Path’s development of US Diagnostic Standards – performance standards and an evaluation process for "companion diagnostics" C-Path’s progress on accelerating development of lifesaving therapies
Moderator:
Neal Learner
Managing Editor
Drug Benefit News

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Raymond Woosley, MD, PhD
Chairman of the Board
The Critical Path Institute

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Kenneth H. Buetow, PhD
Chief, Laboratory of Population Genetics, National Cancer Institute;
Associate Director, Bioinformatics and Information Technology;
Director, NCI Center for Biomedical Informatics and Information Technology (CBIIT)

 View Biography
2:25 pm -
3:25 pm
Improved Post-Market Surveillance and Drug Safety through an Electronic Infrastructure
  • Public-private electronic data collaboration for population-based monitoring of adverse effects
  • How the FDA thinks about safety regulation impact on drug development
  • Pharma’s evolving role in surveillance and participation in an electronic infrastructure
Moderator:
Janet Marchibroda
Chief Executive Officer
eHealth Initiative and Foundation

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Panelists:
Michael A. Ibara
Head, Pharmacovigilance Information Management Worldwide Development
Pfizer
Paul Stang, PhD
Senior Director of Pharmacoepidemiology, Johnson & Johnson Pharmaceutical Research Institute;
Former Vice-President, Cerner Corporation

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Martin Pellinat
Chief Executive Officer
VisionTree Software

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Tuesday April 22, 2008
9:10 am -
10:10 am
Biologics -- Technological Innovation and its Impact on Pricing and Reimbursement
  • Evaluation of trends in technology assessment and evaluation by government purchasers, payers and employers
  • Approaches and tools used by different health systems (domestic and international) to measure the value of access to technology and innovation (e.g. restrictions by access, formulary tiers, etc.)
  • How pharmacogenomics impacts pricing and reimbursement
  • Strategies to demonstrate value in context of new evidence-based medicine approaches and evaluation committees
Moderator:
  Angela Maas
Managing Editor, Specialty Pharmacy News;
Editor, Report on Medicare Compliance

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Joshua J. Ofman, MD, MSHS
VP, Global Coverage & Reimbursement, Global Government Affairs; VP, Global Health Economics and Global Development
Amgen

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Sir Michael Rawlins, MD
Chairman
National Institute for Health and Clinical Excellence (United Kingdom)

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Wednesday April 23, 2008
9:15 am -
9:55 am
Personalized Medicine – Tackling Reimbursement Issues to Provide the Next Generation of Medical Care
  • Substantiating reimbursement for diagnostics and therapeutics based on market principles by demonstrating significantly enhanced outcomes
  • Implementing a methodology-focused and implementation-focused research agenda to determine how best to apply evaluation methods to determine reimbursement
  • Partnerships with health systems to adopt IT necessary to analyze pharmacogenomic and clinical data to support patient and physician access to new medical technologies and information
Moderator:
Edward Abrahams, PhD
Executive Director
Personalized Medicine Coalition

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Panelists:
Wayne A. Rosenkrans, Jr., PhD
External Affairs Director – Personalized Healthcare, AstraZeneca Pharmaceuticals; President & Chairman, Personalized Medicine Coalition

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Mara G. Aspinall
Senior Advisor, Genzyme Genetics;
Vice Chair, Personalized Medicine Coalition

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Joanne Armstrong, MD, MPH
Senior Medical Director
Aetna

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10:00 am -
10:40 am
Specialty Pharma – New Entrants, Channels and Business Models
  • Managing the tension between managed care and consumers in choice of providers and cost of care
  • Working collaboratively with providers and payers while offering convenience to consumers
  • Sharing meaningful information back to payers to manage utilization and to manufacturers on efficacy
Moderator:
  David Woods, PhD
Editor-in-Chief and Director, US Corporate Relations
Rx Communications, LTD
Panelists:
Stanley B. Blaylock
President and CEO, Medmark, a Walgreens Specialty Pharmacy;
SVP, Walgreens Specialty Pharmacy and Home Care;
Divisional VP, Walgreen Co.

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Edmund Pezalla, M.D., MPH
National Medical Director, Aetna Pharmacy Management
Aetna, Inc.

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World Congress welcomes our attendees celebrating the Passover holiday and is pleased to provide kosher meals throughout the conference.

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