World Congress is proud to present the 3rd Annual Executive Forum on Rx Benefit Management for Employers and Health Plans taking place July 21-22, 2008 in Las Vegas, NV. The Forum annually showcases employer and payer responses to the rising costs of pharmaceuticals with creative new strategies to improve patient outcomes. The Forum identifies pertinent issues facing employer and plans that include developing MTM programs, addressing ways to overcome barriers to diverse population drug challenges, Medicare Part D, adapting to market shifts with consumer-directed initiatives and measuring the impact and effectiveness of existing pharmacy management programs.

The 3rd Annual Executive Forum Rx Benefit Management for Employers and Health Plans will help senior executives from employers, health plans, pharmaceutical companies, PBMs and government to:

• Explore the latest value-based benefit design models and the value of implementing these programs
• Improve generic use and automate Rx refills through the adoption of innovative ePrescribing programs
• Advance pharmacy interoperability for accurate data exchange and reduction in prescription error
• Address the continuous challenges of Medicare Part D coverage
• Successfully implement Medication Therapy Management Services (MTMS)
• Strategically manage the costs and adherence of specialty medications
• Hear the pros and cons of developing an in-house/onsite pharmacy program versus outsourcing the benefit
• Establish appropriate utilization rates and accurately forecast pharmacy spend
• Create a robust incentives and rewards program for better patient adherence and compliance

Confirmed Speakers Include:
Chad Aicklen Director, Business Development SureScripts	Linda A. Baggett, RPh, CGP Pharmacotherapy Specialist Aetna Pharmacy Management (APM) Aetna, Inc.
Christina Barrington Vice President, Pharmacy Health Alliance Medical Plan	David W. Bauer, MD Program Director, Memorial Family Practice Residency Program Memorial Hermann Hospital System
Ardis Belknap Director, Human Resources City of Springfield, Oregon	Keith Bruhnsen Assistant Director, Benefits Office, Manager, Prescription Drug Plan University of Michigan
Raymond J. Brusca, JD Vice President, Benefits The Black & Decker Corporation	Mary Dorholt, PharmD Vice President, Employer Market Strategy, Retiree Solutions Group Medco Health Solutions
A. Mark Fendrick, MD Professor, Internal Medicine and Health Management and Policy University of Michigan	Benjamin Gerson, MD Medical Director University Services
Christopher V. Goff, Esq. Chief Executive Officer and General Counsel, Employers Health Purchasing Corporation of Ohio Employers Health Coalition of Ohio, Inc.	Estay Greene, PharmD Director, Pharmacy Benefits Cleveland Health Network/Cleveland Clinic
Michael Joslin Chief Operating Officer and Executive Vice President CareCore Oncology	Murat V. Kalayoglu, MD, PhD Founder HealthHonors
Nathan L. Kleinman, PhD Senior Research Analyst and Consultant HCMS Group	Jack Mahoney, MD Corporate Medical Director Pitney Bowes Inc.
Sandra G. Morris, RN, MSN, CM Senior Manager, Healthcare Benefits Design The Procter & Gamble Company	Pamela Murray, CEBS Manager, Healthcare Benefits DuPont
Kavita Nair, PhD Assistant Professor, Department of Clinical Pharmacy University of Colorado Denver	Cyndy Nayer President and Executive Director Center for Health Value Innovation
Carol Kelley Nesbitt, RN, CHCQM, FAIHQ Manager of Health Services Drummond Company	Helen Noonan-Harnsberger, PharmD, RPh Regional Director, Pharmacy Providence Health Plans
Jerry Reeves, MD Chief Medical Officer Hotel Employees and Restaurant Employees International Union (HEREIU) Welfare Funds	Christine Solberg Vice President, Benefits Strategy Prime Therapeutics
SuAnn Stone, RPh Pharmacy Services Regence BlueShield	Kimberly E. Vernachio, PharmD, RPh Pharmacotherapy Specialist - Medicare Aetna Pharmacy Management Aetna, Inc.
F. Randy Vogenberg, RPh, PhD Chief Strategy Officer EPS	Tonya Vyhidal Director Wellness and Life Enhancement, Lincoln Industries