July 16, 2020 • 2:00 PM - 3:00 PM ET

Due to the recent pandemic, it is estimated that up to 43 million individuals could lose employer-sponsored insurance. While many will seek Medicaid plans through the ACA, millions will look to the Marketplace/state-based Exchange for affordable coverage. Given the sizable volume of potential new members and increased competition, including more than a dozen new ACA plan entrants in 2020, your ability to efficiently enroll an influx of new members, while focusing on their member experience for long-term retention, will allow you to differentiate and become the plan of choice during this critical time. In this webinar, we will discuss how ACA-participating health plans can improve enrollment operational efficiency, reduce financial exposure and enhance member satisfaction.

  • Gain insight into the state of the market, including enrollment trends, industry and group size demographics, and other factors impacting member shifts
  • Identify the risks of ignoring the operational component of member enrollment, such as increased costs, reduced ability to scale, and greater exposure to financial volatility
  • Examine how to overcome common challenges to enrollment optimization for FFM/SBE health plans
  • Discuss the benefits of a modern, automated member enrollment platform and drawbacks, as well as misconceptions, of sticking with legacy enrollment systems

Webinar Speakers

Trey Keller
Trey Keller
Vice President, Product Management

Sponsored By:


General Inquiries:

World Congress Customer Relations
Phone: 781-939-2400
Toll-free: 800-767-9499
Email: wcreg@worldcongress.com

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