Are your product offerings competitive? Given the current economic state, with companies looking to stay afloat and consumers looking to purchase individual coverage, product design is increasingly vital. Your products are under a highly scrutinized microscope, with consumers and HR/Benefit executives alike, looking to get the “most bang for their buck.”

Attend the 5th Annual Consumer Health Care Congress on September 30 - October 2, 2009 in Alexandria, VA to hear from leading payer executives as they present you with solutions and case studies to define and carry out your business strategy. Your colleagues, peers and competitors will be with us, will you, [FIRST_NAME_]?

Register today!

During this collaborative, break-through event, marketing executives from health plans of all sizes learn through targeted tracks and break out sessions:

• Product innovations to increase customer enrollment, retention and loyalty
• Deliver the voice of the customer to improve satisfaction and performance
• Design a member experience to bridge the customer/company divide
• Define the "I" in customer experience - Information, individualization and innovation
• Engaged and entertained - Al ternative communication channels to reach new and existing customers
• Brand strategy - Creative solutions for gaining a competitive advantage and positioning an organization in today's economy
• Featured Case Study: New products and opportunities to address the uninsured and underserved
• Seminar: Payment solutions to maximize member experience and satisfy provider relations
• Seminar: Benefit design strategies to meet employer and consumer demands