Patty joined Tufts Health Plan in 1993 to develop and launch the company's Medicare business. Under her leadership, Tufts Health Plan established itself as a market leader and became the number one Medicare Advantage plan in Massachusetts. Patty is responsible for all aspects of Tufts Health Plan’s senior business including strategy, product development, network management, care management, marketing and sales. Tufts Health Plan Medicare Preferred is consistently ranked among the top Medicare Advantage plans in the country by the Centers for Medicare and Medicaid Services. Tufts Medicare Preferred HMO and Senior Care Options earned 5 stars out of a possible 5 from CMS for 2016, 2017 and 2018.

Prior to joining Tufts Health Plan, Patty spent seven years with PacifiCare Health Systems in California. She was executive director for Secure Horizons USA and was regional director of health services; responsible for provider network performance, network contracting and development and utilization management. Patty began her career in managed care in sales and provider contracting.

Patty serves on the board of directors of the Massachusetts/New Hampshire chapter of the Alzheimer’s Association.

Patty received an M.B.A. from the U.C.L.A. Anderson School of Management, an M.A. in health care management from the U.C.L.A. School of Public Health and a B.S. in public health from the University of Massachusetts at Amherst.

Kathy is Senior Vice President and Chief Marketing Officer for Blue Cross Blue Shield of Massachusetts, the Commonwealth’s largest private health plan and one of the largest independent, not-for-profit Blue Cross Blue Shield plans in the country. We serve nearly 3 million members and are rated among the nation’s best health plans for overall member satisfaction and quality.

Kathy leads our brand, consumer experience, digital strategy and marketing teams, who are focused the diverse needs of our customers, members, and key business partners. Through the transformation and alignment of these teams, she is responsible for delivering innovations in marketing and communications that meet the ever-changing needs of the consumer in a digitally-evolving marketplace.

She is responsible for managing our brand and ensuring our brand strategy aligns to our corporate mission of becoming a more consumer-centric company focused on access, affordability and unparalleled consumer experience. She also leads our market insights strategies, including our unique listening community and our Net Promoter Score research, to ensure our customers and members have a voice have in driving future advancements that matter.

Kathy joined the company in February 2017, bringing with her over 25 years of experience transforming marketing organizations across multiple industries. Before joining Blue Cross, Kathy served as SVP and Chief Marketing Officer at Kaplan Higher Education, where she was responsible for aligning the national brand to the company’s student focused strategy and commitment to improving graduation and job placement. She led the “digital first” marketing approach focused on student acquisition, retention, engagement aligned to the lifetime value of a student. Kathy was also the EVP and Chief Marketing Officer of Santander Bank, where she led brand management, marketing, communications, sponsorships, community affairs and public relations for the U.S. division. Kathy led the bank-wide rebranding from Sovereign Bank to Santander and the platform to drive differentiation in the future. Prior to that, Kathy held senior marketing positions for several financial services organizations, including Fidelity Investments, John Hancock Financial Services and was a senior consultant with KPMG in both the United States and London.

She serves as a member of the Executive Board of Horizons for Homeless Children, Executive Board of the Ad Club of Massachusetts and the Board of WGBH.

Kevan is a global leader in customer experience with an impressive track record of inspiring and developing best-in-class consumer outcomes for brands like Disney, Discovery Channel, and the BBC. He is superbly qualified to lead efforts to identify what customers and patients need and expect, and evolve capabilities to create and deliver consistent, customer-centered, digitally enabled experiences for them. Kevan was previously at The Walt Disney Company, where he served as the Global Head of Consumer Insight, based in Los Angeles, California. He led the transformation and development of Disney’s theme park, cruise line, resort, retail, and digital experiences in the U.S., Europe, and Asia. He was instrumental in defining and optimizing the guest experience at Disney’s first theme park in mainland China (Shanghai Disney Resort opened in 2016). He also oversaw the expansion of Disney, Pixar, Marvel, and Star Wars brands globally. Prior to Disney, Kevan held global marketing and analytics leadership roles at Discovery Channel and the BBC and served as a consultant to media companies in the Middle East and Europe. He was also a member of Deloitte’s consumer practice. In that role he developed strategies to attract, retain, and satisfy customers in the banking, transportation, and retail sectors.

Randal S. Weber, M.D., F.A.C.S., is an internationally recognized surgeon and expert in the treatment of patients with head and neck cancer. He is the immediate past chairman of the Department of Head and Neck Surgery, a position he held for over 14 years. He has a joint appointment as Professor, Department of Radiation Oncology, at The University of Texas MD Anderson Cancer Center in Houston, Texas, and is Adjunct Professor, Department of Otolaryngology-Head and Neck Surgery, at Baylor College of Medicine in Houston. He is the recipient of the John Brooks Williams and Elizabeth Williams Distinguished University Chair in Cancer Medicine. A leader in healthcare initiatives to improve cancer care, Dr. Weber has been instrumental in the efforts to improve the quality of care and the outcomes achieved through the establishment of performance-driven processes and the adherence to evidence-based treatment guidelines for patients with head and neck cancer. His leadership efforts in promoting quality cancer care that is value driven have been instrumental in creating a national agenda to improve head and neck cancer care. In addition to maintaining a busy clinical schedule, he remains closely involved in the professional development and education of head and neck surgical oncology fellows. He remains active in clinical research investigating new treatment approaches for patients with head and neck cancers and is a pioneer in the use of organ-sparing oncologic strategies. Highly sought after for his expertise and professional insights, Dr. Weber has been the guest lecturer and visiting professor on more than 200 occasions both in the United States and around the world, in addition to leading numerous courses and seminars. Dr. Weber was honored as the Hayes Martin Lecturer and recipient of the Distinguished Service Award at the April 2011 meeting of the American Head and Neck Society. He has served as President of the Society of University Otolaryngologists–Head and Neck Surgeons, the American Radium Society, and the American Head and Neck Society. He is the past President of the American Board of Otolaryngology and past Chair of the Head and Neck Surgery Committee of the Radiation Therapy Oncology Group. Dr. Weber is a prolific author with over 400 publications that include scientific articles, book chapters, and textbooks. He is the immediate past Editor in Chief of Head & Neck: Journal for the Sciences and Specialties of the Head and Neck, a position he held for 13 years. He also serves on the editorial board of several scientific journals. On September 1, 2016, Dr. Weber assumed the role of Chief Patient Experience Officer for MD Anderson Cancer Center and will continue an active head and neck surgical practice.

As senior vice president and chief information officer at Health Care Service Corporation (HCSC), Steve Betts is responsible for deploying technology and data-driven solutions that will positively impact members’ lives and drive meaningful change in the health care industry. He recognizes technology as a vital part of the organization’s capabilities and success leveraging digital and emerging technologies to help improve access to health care services and information, as well as drive affordability, for HCSC’s more than 15 million members across its five health plan states.

Since joining HCSC in 2014, Steve has transformed the organization to exemplify the agility and skills needed to serve HCSC’s members. To help encourage a start-up mentality and help employees identify, test and accelerate new products, ideas and emerging technologies, Steve oversaw the implementation of an in-house innovation incubator powered by a team of user experience researchers, designers and developers. He fosters a purpose-driven culture and frequently leads employee hackathons to find new solutions to business and consumer challenges.

Steve has also revitalized the organization’s data and analytics framework to curate and leverage insights that can help improve members’ health care experiences. He was also a central force in modernizing HCSC’s workspaces to encourage collaboration and facilitated the development of a tool that helps employees identify and understand the impact of emerging technologies to the business.

Prior to joining HCSC, Steve served as global chief information officer for Aon PLC. Through his leadership, technology played an increasing role in Aon’s go-to-market strategy. He led the IT integration programs for the two largest acquisitions in Aon’s history and also spearheaded a multi-year rationalization program which simplified Aon’s application portfolio and core technology footprint.

Steve is board chair of Lumity, a Chicago-based organization dedicated to exposing students to careers in science, technology, engineering and math (STEM) fields. His work with Lumity is a key component of his efforts to help grow the pipeline of future tech workers, particularly in health care, by getting students excited about STEM careers.

Steve received his Bachelor of Science in Mathematics and Management Science from the University of Manchester in the United Kingdom.

Neil Gomes (B.Sc., MBA/MMS, M.Ed, ABD) is the Chief Digital Officer & Executive Vice President for Technology Innovation and Consumer Experience at Thomas Jefferson University and Jefferson Health System. Neil has worked for the $100+ billion, Fortune 500 Tata Group of Companies where he played a leadership role in building the intrapreneurial startup, Tata Interactive Systems, from 60 employees to the world’s largest custom e-learning development firm in less than two years. Neil left the Tata Group to complete his M.Ed. in Instructional Design at the University of South Florida (USF) whilst progressively working toward the position of Director of eTeaching and Technology and then the Director of Instructional Design and Training at USF Health. While at USF, Neil’s leadership and entrepreneurial acumen helped grow a strategic team of application developers, instructional and multimedia designers, and project managers that generated over $1.5 million in annual auxiliary revenue from research and external development projects while growing online student enrollment from 200 enrollments in 2002 to approx. 200,000+ enrollments a year by 2012, generating nearly $30 million in revenue each year. While at USF, Neil also began working toward his Ph.D., is currently a Ph.D. Candidate (ABD), has authored research articles, book chapters, and delivered several formal research presentations. At Jefferson, Neil founded the Digital Innovation and Consumer Experience (DICE) Group and drives consumer-focused digital innovation in healthcare and education via teams of digital consumer experience specialists; application, platform, machine learning, and IoT developers; simulation and UI/UX designers; trainers; documentation and support specialists; instructional/e-learning designers; and process designers. Neil also helps define innovation strategy and programs via Jefferson’s Innovation Team. He helped secure a $15+ million donor grant from the Bernie Marcus Foundation to develop a high-tech, consumer-centric, integrative health center at Jefferson and has also launched several pioneering collaborations with partners such as Google, Apple, Adobe, SAP, and IBM Watson. Neil serves as Associate Editor of the Journal for Healthcare Transformation and is a contributor toward the book: We CAN fix Healthcare, the Future is NOW. Neil is also a speaker, agile aficionado, and digital innovation evangelist.

Amy Nicholls Swanson is Vice President of Marketing, Advocacy and Member Experience. Amy leads our 15-member Sales and Marketing team, Member Advisory Council and Connected Advisors, and oversees all of our foster and adoptive children initiatives, member engagement and advocacy strategies. She works with the entire team to help us establish and foster our media and public policy advocacy agenda; partner with key leaders, organizations and grassroots initiatives that advance our understanding of the populations that we have been granted the opportunity to serve; and she helps us grow and sustain our business to meet the needs of Ohio citizens.

She serves as an Innovative Champion, UnitedHealthcare Culture Ambassador, coach in the Emerging Leadership Program, and is a member of the ELITE Team and UnitedHealthcare PAC Chairman’s Circle. Since joining us in the Fall of 2012, she as completed: Senior Executive Leadership Training; National Sales Field Marketing Training; Adaptive Leadership, and Value Based Leadership. Recently, Amy led the efforts to secure new business in serving the Ohio Bridges Program and received the “Striving for Excellence Award” from the Faith Thomas Foundation in Columbus, Ohio.

Amy has a background in government and community relations and joined us after serving for 10 years as CEO of Voices for Ohio's Children, the leading advocacy organization for advancing policy, programs and services to meet the needs of all children and their families across our state. She is an expert in government affairs, strategic communications and planning, grassroots organization development, advocacy initiatives and volunteer management. She has served on a multitude of elected and appointed Board activities, at the state and federal levels, and has experience working with local and community based organizations throughout Ohio.

Amy holds a bachelor of arts in Political Science from the University of Akron with a certificate of Applied Politics from the Ray C. Bliss Institute of Applied Politics, and a master's in public administration, also from the University of Akron. She is a Board Member of March of Dimes, volunteers for Wadsworth Lacrosse Club and enjoys spending time with her two children, Holden and Carlin.

A strategic marketing & consumer engagement professional with achievements in healthcare and direct-to-consumer retail, Jereme brings an innovative and contemporary approach to member engagement and workflow optimization. His knowledge of consumer behavior, analytics, data attribution, and operational delivery aligned with a deep understanding of the Medicare Advantage market place, allows Jereme to understand the challenges that Payers encounter and partner to implement technology & technology driven solutions resulting in increased acquisition, retention, and member engagement.

Enam Noor is the founder and CEO of Insightin Health. Enam has spent the last 20 years in marketing analytics and consumer engagement and the last decade in healthcare member engagement optimization. He was the founder of Desme, a cloud-based strategic marketing consultancy that utilizes big data and machine learning to provide Business Intelligence automation. The company was named Top 10 Search Engine Marketing Firms by INC. Magazine. Enam was the key strategist for a Gartner CRM Excellence Award for healthcare member engagement and was honored by DCA Live as an Entrepreneur to Watch in 2018 for DC’s tech community.

Jon is a technologist, futurist, and champion of customer experience. Jon’s career has largely been focused on healthcare, however, his technology startup and other past roles have led him to launch leading edge technology solutions in other industries such as retail e-commerce, IOT, and digital communications, serving over 10M monthly active users. Some of his past customers include AT&T;, Wide Open West (WOW), CenturyLink, Paula Deen Foods, SoftScience (from the makers of Crocs), and Intellastar. In his current role with Independent Health, Jon is focused on reinventing the healthcare consumer experience for patients and providers alike; to make care delivery more efficient, effective, and enjoyable.

Jim leads marketing and product strategy efforts to create recognition, interest and demand for Tufts Health Plan’s commercial plans products and services. He oversees all commercial brand management, advertising, promotion, sponsorship and awareness across all media and other programs that support the division’s go-to-market strategies. In addition, Jim is responsible for product development and product effectiveness, sales administration and employer analytics.

Before joining Tufts Health Plan, Jim was senior vice president for business development and strategy for a health care strategy firm based in Houston. Prior to that, he spent 18 years in business development, marketing and product innovation roles, supporting all business segments within a local Blue Cross Blue Shield plan.

Jim holds a B.S. in business administration and marketing and an M.B.A. from the University of Rhode Island.

Matt leads HealthSparq’s efforts to develop and continually improve industry-leading products that meet the needs of health plans, while also helping their members take more control of their health care. Matt has more than 15 years of experience in the health care technology product industry. Prior to HealthSparq, he was the VP of Products at Connecture, where he lead product management of its SaaS products, including Medicare, individual and family and group shopping, and enrollment products. Before joining Connecture, he was the VP of Clinical Products at DestinationRX. One of his professional passions is streamlining implementations so that customers are up and running with new products more quickly. As an outdoor enthusiast, Matt loves camping and exploring new places with his wife and two young daughters. He’s also committed to applying his own experiences as a patient and a parent to his work at HealthSparq.

Peter Loverso currently leads Harvard Pilgrim Health Care Digital Product and Transformation Strategies, driving the company to provide the best care and service they expect from Harvard Pilgrim, in an even more innovative and engaging way. Peter has experience in many aspects of the healthcare space through his work in the PBM and managed care space working for CatalystRx (now OptumRx), CVS Health, BlueCross BlueShield of South Carolina, and now Harvard Pilgrim. Peter holds a BA from Colby College and a Master’s Degree from the George Herbert Walker School of Business & Technology at Webster University.

Patrick Tracy is the Senior Director of Exchange Operations for UPMC Health Plan of Pittsburgh. In addition, he oversees the Children’s Health Insurance Program (CHIP) at UPMC, known as UPMC for Kids, which is the largest in Pennsylvania.

Mr. Tracy has 20 years of experience in health care administration and consulting, with a focus on product implementations, operations, and regulatory compliance

Prior to joining UPMC Health Plan, Mr. Tracy was a health and human services consultant with Deloitte in Pittsburgh and with CGI Group, Inc., in New York City. He has a B.A. from Wheaton College in Massachusetts and an M.P.A. from New York University.