8:15 am
  • Shift internal culture to move from being product-centered to patient-centered
  • Analyze the key components to patient-focused leadership
  • Explore ways to use a patient engagement strategy to optimize the patient experience and improve health outcomes
  • Define patient engagement and what it means for your organization
  • Understand how to make the case for patient engagement to gain executive buy-in


Michele Rhee
Michele Rhee, MBA, MPH
Vice President, Patient Affairs, Advocacy


Julie Breneiser
Julie Breneiser
Executive Director
Gorlin Syndrome Alliance

Camilla Lauritzen
Camilla Lauritzen
Chief Patient Officer
Leo Pharma

9:00 am
  • Explore best practices to ensure patients have access to therapies through assistance programs, copay cards, and coupons
  • Examine the impact of benefit verification, prior authorization, and copay assistance to ensure an effective patient access strategy
  • Ensure access to necessary medications through cross stakeholder collaboration
Timothy Paine
Timothy Paine
Vice President, Pharma Strategy and Relations
Fairview Specialty Pharmacy

10:15 am
  • Gain insight to update reimbursement strategies, ensure better patient access, and optimize patient outcomes
  • Enhance patient adherence efforts and leverage adherence metrics for value-based arrangements
  • Align and achieve incentives that improve care coordination and drive a better patient experience
Harvey Littman
Harvey Littman
Senior Vice President, CFO and Treasurer
Capital Blue Cross

11:00 am
  • Gain insight into the real-life struggles of patients and caregivers
  • Explore best practices when implementing patient support services
  • Understand how to build interventions that improve adherence, foster advocacy collaborations, and advance market access


Dina Marie Inverso
Dina Marie Inverso
Director, US Commercial Operations, Reimbursement, Patient Engagement
CSL Behring


Terry Jo V. Bichell
Terry Jo V. Bichell, PhD, MPH
Rare Action Network
Ambassador for Tennessee,
NORD; Angelman Syndrome
Parent Advocate

Emily Lemiska
Emily Lemiska
Director, Communications
U.S. Pain Foundation

John Linnell
John Linnell
US COPD Coalition – Board of Directors

Marla Jan Wexler
Marla Jan Wexler, BSN, RN, CPN
Nurse, Patient,
Advocate, Survivor

11:45 am


1:30 pm
  • Gain insight into social factors impacting health including education, income, housing, and access to health care
  • Leverage SDOH data to gain insight into the patient experience and barriers to adherence
  • Identify the right social intervention and support program for a patient population
  • Discover opportunities to collaborate with payers and providers to enable patient support across the continuum of care
2:15 pm
  • Learn how UnitedHealthcare partners with provider groups to overcome barriers along the patient journey
  • Explore how emerging technologies such NLP and digital health can be used to improve patient access and create a seamless care experience
  • Discover how patients at Keck School of Medicine of USC are cared for in the home setting through the use of CarePlaces technology
Mika Eddy
Mika Eddy
Director of Clinical Product Innovation

Dilip Parekh
Dilip Parekh, MD
Professor, Clinical Surgery
Keck School of Medicine of USC

3:00 pm
  • Learn how to access, examine, interpret and depict patient data and the patient experience to inform adherence
  • Discuss ways to leverage observational data on patient experience for real world evidence and actionable insights
  • Examine the success of data-driven methods via patient voice, patient journey mapping, and patient reported outcomes
4:15 pm
  • Uncover new ways technology is enhancing patient and caregiver engagement for therapy management
  • Create and deliver customized plans of action based on a patient’s individual needs
  • Discuss additional ways technology can eliminate access and adherence barriers
Dan Sweeney
Dan Sweeney
VP a& Healthcare Lead
Relay Network

5:00 pm
  • Engage patients as partners to promote health literacy and engagement
  • Deploy interventions that improve care coordination and patient education
  • Develop an effective care plan, adherence program design, tools, and services to drive behavior changes in patients and improve outcomes
  • Address unmet patient needs and innovate with speed through collaborative pilots with health care ecosystem partners on the front lines of patient care
Leena Patel
Leena Patel
Senior Director, Development
Patient Access Network (Pan) Foundation